WHO WE ARE · VETTED HUMAN LAYER · ONLINE

Certified expert judgment for frontier AI.

We build vetted contributor pools in India for AI labs — code & STEM annotation, evals, and RLHF preference data screened on your rubric, measured in every batch, and accountable to the founders. Built for AI teams in the US and Europe.

SCREENED ON YOUR RUBRIC → MEASURED IN EVERY BATCH → FOUNDER-ACCOUNTABLE

Code & STEM annotation Evals & red-team RLHF preference Multilingual · Indic Physical-AI · in pilot
Our operating thesis

Models are only as good as the human judgment they learn from.

Most AI data comes from anonymous crowds graded on generic quizzes — hidden variance, unaccountable labels, acceptance tests that pass while behaviour degrades.

We run a different model.

Every Goldset contributor is screened on your rubric, scored against seeded gold in every batch, and traceable to a vetted expert under NDA.

We give you the scorecard — not just the labels. If a batch misses the agreed threshold, we redo it at our cost.

We're not a labelling vendor — we're the vetted human layer that turns expert judgment into trainable data, for language, code and — in pilot — physical AI.

What we do

Human data for the hard parts of AI.

Four workstreams, one standard of quality — scoped to your rubric, staffed by vetted specialists.

EX

Code & STEM annotation

Code, maths and STEM judgment from screened engineers and PhDs — not a generic crowd.

EV

Evals & red-teaming

We build rubrics, run them at scale, and surface the failure modes benchmarks miss.

RL

RLHF & preference data

Pairwise comparisons, rankings and rationales to train and stress-test reward models.

ML

Multilingual & Indic

Native-tested data across India's major languages, for models going beyond English.

Physical-skill data for embodied AI · Emerging · in pilot

Vetted domain experts annotate professional-work video for embodied-AI and VLA training — causal event graphs, action-language captions, and 2D contact/keypoint labels, building on our own annotated multi-profession video work in India.

How we work

Four principles we don't bend.

01

Screen on your rubric, not a generic quiz

A task-specific certification, built from your spec, that contributors must pass (80%) before they touch production data.

02

Seed gold into every batch

Continuous QA with tracked inter-annotator agreement, so drift is caught in the batch — not by you, weeks later.

03

Named, traceable accountability

Every label traces to a vetted, NDA-bound contributor and a batch reviewer. No anonymous crowd.

04

Founder-owned delivery

You work directly with the people accountable for the outcome — and we redo off-threshold work at our cost.

Security & contracts

Built for how AI labs buy.

We start behind an NDA, before any of your data changes hands.

Contracts

Per-contributor NDA + IP assignment, a DPA, and non-circumvention on every engagement.

Data handling

Access-controlled workspace, no subcontracting, activity logging, and a retention/deletion policy. GDPR & India DPDP-aware.

On the roadmap

SOC 2 / ISO 27001. We share our current security posture on request.

The team

Founder-led, from the UAE.

Two founders on the ground, an expert pool sourced across India, and a focus on serving AI labs in the US and Europe. You work with the people who own the outcome — not an account queue.

SU
Sumesh — Delivery & OperationsCo-founder · vetting, QA and delivery. Owns the gold standard, the contributor pool, and every batch that ships.UAE-based
FR
Francesco — Partnerships & ComplianceCo-founder · US & EU go-to-market, contracts and security posture. Your first call and your escalation path.UAE-based · EU network
Base · United Arab Emirates Talent · sourced across India Market · US & EU labs Model · founder-led, bootstrapped

Build on judgment you can trust.

Send us one hard task and a rubric. We'll vet a pool, label a sample, and show you measured quality — in 5–10 business days.